Welcome to the world of digital marketing.

Digital marketing is based on technology that nowadays is vital for all businesses all around the world. The owners of businesses from small scales companies to big scales industries apply the data and information of digital marketing to present the products to the market. Digital marketing agency is a good place for giving advice to owners of companies in digital marketing. Online marketing is an attractive story full of ups and downs  for you to enter the world of business and trading.

Do not be worried. In the first step, everything could be confusing but digital marketing specialist helps you in branding, digital branding, SEO, content providing, E-mail marketing, social media marketing and so on.

The team of content providers of Iran -Switzerland chamber of commerce aims to talk about digital marketing and the effects of online marketing on the contemporary world with you.

Perhaps you search about different titles such as digital marketing in easy explanation, the subjects of digital marketing, what is digital marketing exactly, what are tools of digital marketing, what is digital marketing, what is SEO. Then please follow the website of Iran Switzerland chamber of commerce to find your answers in digital marketing.

Digital marketing is a well- organized tool to introduce your products to customers.

Imagine watching a film full of impressive scenes, famous actors and actresses play role in the film, you are more motivated to watch the film moment by moment. You are nailed in front of TV.

Digital marketing is similar to watching such a film. Then enjoy benefits of using digital marketing in your business.

In recent decades and years, businesses were forced to advertise using traditional methods but in the modern world, customers have good access to products because internet is an accessible source. Valid sources like digital marketing agency helps companies to be successful in online marketing.

The owners of businesses try to discover new ways to be successful and to become the best among rivals. The revolution of the internet in the new century has changed the life style of people.  Whether or not most of people obey from internet, digital marketing and technology.

Digital marketing has affected on small and big scales industries. Advertisement and marketing are necessary for business, no matter which kind of business. Small companies or local businesses are not able enough to compete with big companies because of market challenges. Even though they need to present the products to national and international market.

Digital marketing platforms are useful tools to help such businesses. Advertising on the internet costs less in comparison to other advertisement methods but presents products to more customers.

Online marketing or digital marketing has different benefits as following:

It is easy to analyze the results of advertisement:

Easily analyzing the results of advertisement is one of the benefits of digital marketing. Result of advertisement lasts so long in traditional marketing and this method would not lead up positive feedback in the company concerning the costs of advertisement.

Tools of digital marketing give services to owners of business.

Let’s know more about some benefits of digital marketing:

Return on investment in digital marketing:

Return on investment is the other benefit of online marketing. Digital marketing is a kind of investing for all businesses from small scales to big ones. If companies, local markets and owners of business use digital marketing correctly, online marketing could lead up positive results and return on investment will be 100 percent.

It is easy to apply digital marketing in your job:

Good news for you. Yes, it is true, applying digital marketing in a standard way is not a double- edged sword. Most of managers in a company look for digital marketing specialist to improve the website, or try to pass a career in digital marketing such as online digital marketing course.

Digital marketing course is available all around the world. Just call a digital marketing travel agency and schedule your program in online marketing to improve your website.

Branding in digital marketing:

Digital marketing is a useful method for branding. Digital branding is like tires of a car, then without branding in digital marketing, your rivals will be more successful than you.

Branding is a creative strategic plan or process telling of your potential customers or fans what your company is all about. Building a brand identity should be your number one priority, your brand is built upon your brand identity what helps your customers remember your company.

Globalization and digital marketing:

Globalization has affected on all businesses in 21 centuries.

Digital marketing, double-edged sword:

Internet is a various source for attracting potential customers to website or other social networks such as you- tube, face book, Instagram and so on. Customers are eager to search on the internet to find reasonable options, then attraction of your home page should be your number one priority. Before designing the website, consult a digital marketing agency, check your digital marketing strategy or listen to suggestions of your digital marketing specialist.

Digital marketing contains of different aspects. Digital marketing specialists say that a successful company should hire different digital marketing experts because not only the website but also the other social medias need attractions to lead customers to the website of company. Internet is similar to double- edged sword, go forward step by step, consult a digital marketing agency and see the results.

Digital marketing has a long history. For example, invention of radio goes back to 19^th century. It took 10 years that people could know the radio. It gradually became popular among people. The process of invention of radio from past until now is really similar to development of digital marketing. Do you remember the primary methods of advertisement? Traditional advertisement? From traditional digital marketing to online marketing, there is a way full of ups and downs.

Different ways of digital marketing:

Search Engine Optimization

Content marketing

Email marketing

Mobile marketing

Affiliate marketing

Marketing analytics

By Mahsa Amini